Tuesday, November 15, 2011

Chipotle


Chipotle was founded by Steve Ells in 1993. It is a chain of mexican restaraunts throught out the United States, Canada and the United Kingdom. The name "Chipotle" comes from the spanish mexican word  name for a smoked, dried, jalepeno chili pepper.
Chipotle is known for using natural ingridients. It has a fast casual dining style.There are currently more than 1100 locations.
Menu -
burritos
fajita burritos
burrito bowls
tacos
salads
You can choose from chicken, pork, carnitas, barbacoa, steak, or vegetarian with guacamole. The price depends on the type of meat chosen. Additional toppings are white/brown rice, beans, four types of salsa, sour cream, cheese, or lettuce.
Most of their restaurants sell beer, margaritas, soft and fruit drinks.

The idea of Chipotle is to show that fast food could have a different experience. They give it a fine dining type of style. Chipotle's taste is uncomparable. It is addicting because it is so good. Their prices are very affordable which makes them even more convenient.
Chipotle's taste is much more richer because of their cooking techniques.
They keep their focus on a simple menu so that they can make it as delicious as possible. They do so by using higher-quality ingredients.Chipotle's motto is "food with integrity" because of their organic ingredients. Chipotle is the best tasting fast food restaraunt.




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